Atlas Cinemas uses some ‘plot twists’ to avoid sad endings of other chains

Atlas Cinemas allowing customers to rent theaters for private screenings and parties (Source: Vic Gideon)







SOURCE: Cleveland 19 News | Vic Gideon
October 6, 2020

Cleveland, OH (WOIO) – Hollywood had delayed many big movie openings, like the James Bond movie “No Time to Die,” keeping many theater chains in suspense.

“Everybody needs an uptick,” says Chris Baxter, Operations Manager of Cleveland’s Atlas Cinemas. “I mean, I think every industry now is facing that were we all kind of need that next big thing to help jump-start business a little bit. Yeah, we all look forward to ‘Wonder Woman’ and the next ‘Star Wars’ or whatever.”

The theater is keeping its doors open as it waits for the big releases by showing smaller budget or independent films, or re-releases since it reopened in June after a coronavirus shutdown.

It’s also using a plot twist.