SOURCE: Phoenix Theatres

Phoenix Theatres at Great Northern Mall, is introducing to the Cleveland area audiences the rare and celebrated world of 70mm & 35mm film presentations. This iconic format will now join Phoenix Theatres list of premium presentation options, giving movie lovers the opportunity to see films in one of cinema’s most technically impressive mediums.

At nearly three times the image area of standard 35mm, 70mm film captures breathtaking resolution, vibrant color, and exceptional depth. The format’s sheer size allows for remarkable detail from subtle facial expressions to sweeping landscapes all with a level of texture and richness that digital formats often struggle to match.

“70mm is truly the pinnacle of organic film presentation,” said Cory Jacobson, President of Phoenix Theatres. “It offers a visual experience so detailed and immersive that it feels like looking through a window into another world. We are thrilled to bring this to the great state of Ohio and the Midwest region.”

Phoenix Theatres 70/35mm presentations will be projected using two historic Century Model “JJ” 35/70 reel to reel film projectors with R-31 E Magnetic Sound Penthouse, Dolby CP-200 sound processor with 6 track magnetic sound capability, precision engineered German lenses, and high intensity xenon illumination to achieve optimal sharpness and brightness across a 42-foot-wide screen. Also included is the capability to offer 70 mm DTS (Digital Theatre Sound), and Dolby Digital for certain digitally encoded 35mm sound presentations.  Every step from careful film handling to fine-tuned projection alignment is designed to honor the craftsmanship of both the filmmakers and the format.

“Phoenix Great Northern is going to be one of only a handful of select theatres in the country to be able to provide 70/35mm film presentations utilizing reel to reel projection equipment, allowing us to present archival film that is rarely viewed,” said Jordan Hohman, Vice President of Project Development.

“It will also allow us to present the wave of new Hollywood film that has been recently produced, most notably by directors such as Christopher Nolan and Ryan Coogler.  The groundswell of enthusiasm for genuine film presentations has only been growing every year, as a new generation of moviegoers have become aware of the unique quality only experienced on film,” adds Hohman. “The Cleveland area has a very vibrant and supportive film community and offering this unique 70/35mm capability builds on this interest and allows audiences to see films as they were originally meant to be seen in their grandest most cinematic form.”

Phoenix Theatres will debut its 70mm program this fall and will announce titles that will include restored classics and select modern productions shot or remastered in the film format. Additional information will be available at www.PhoenixMovies.net and on the Phoenix Theatres mobile app.

About Phoenix Theatres
The Michigan-based Phoenix Theatres opened its first Detroit-area theatre in 2000 and currently operates nine theatres and 79 theatre screens.